Students are multi-dimensional and so any matching system must be too.
So much of the college material out there is targeted to high school students seeking a first-time, full-time, four-year college degree. This is considered to be the "traditional" student and is what all reporting systems are designed for.
The problem is this type of student is become a rarity.
As more and more individuals take advantage of higher education to improve themselves and open up career options, a typical college students is more likely to look like a working parent taking night classes online, or a young person paying their way through community college by picking up extra shifts at their part-time jobs.
So what is it rankings of colleges should show? What schools are best for the "traditional" student? What's best for the "average" student, or the academically gifted? Best for vocationally inclined? Best for returning adults?
Showing the best schools for any one of these, while more personal than overall rankings, doesn't go nearly far enough. Every student is a unique combination of these things and any college recommendations must be as well.
That's why we must go beyond rankings and recommendations to match.
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